packaging

verb

1. (form-of, gerund, participle, present)present participle and gerund of package

noun

1. (uncountable, usually)The act of packing something.
2. (uncountable, usually)The materials used to pack something.

   “Nearly 200 chemicals connected to breast cancer are used in the making of food packaging and plastic tableware, and dozens of those carcinogens can migrate into the human body, a new study found.”

3. (uncountable, usually)The industry that produces such material.
4. (broadly, uncountable, usually)The manner in which a person or product is promoted.

   “Do Amaral seems to belong more to a Europian ^([sic]) tradition than to any of the artistic pigeonholes currently in vogue in the States. His failure to show allegiance to any one medium makes him resistant to the relentless packaging that is a feature even of much avant garde American art.”