retailer

noun

1. A retail sales company or salesman.

   “Your market gardener is not a well-breeched man, dependant as he is on the imponderables of glut, the inequities of distribution, and the greeds of wholesaler and retailer.”

   “Among Baum’s many incarnations were these: military school student, actor, poultry expert, newspaperman, retailer, window dresser, women’s rights advocate, racist denigrator of American Indians and early Hollywood filmmaker.”

   “Publishers typically sell hardcover books to retailers at half the list price, while retailers set consumer prices.”